New Swarovski Innovations for Fall/Winter 2012/2013

Stay ahead of the game by tuning into the newest Swarovski Innovations! SWAROVSKI ELEMENTS has just released its newest innovations for Fall/Winter 2013, with an idea to rediscover the beauty in the city. Mixing cultures and creativity is what the urban lifestyle is all about, and Swarovski’s newest additions reflect this beautifully. Flowing into this trend are new colors and creative shapes to add to an already inspiring collection. Congratulations on being one of the first to view the newest trends! Take a look below to see the full list, and be sure to check out our New Swarovski Innovations page frequently to keep track of our latest additions.

Blue is the hottest color to inspire Swarovski. The calming effect blue has on the soul is reflected in their newest shades, Denim Blue and Crystal Petrol Pearl. The soft blue hues are meant to inspire us to remember the beauty found on Earth, inside every puddle of water and bright skyline.

The other new color, Crystal Antique Pink, has more of a vintage inspiration. This dusty rose shade is meant to bring back nostalgic romance, to rekindle the old torch we carry for the love affair with our urban lifestyle.

Ceramic additions are ruled by vintage cuts, too. The concept behind Swarovski’s Fusion Concepts is the idea of yin and yang, a balance between feminine and masculine qualities. The sharp look of the Twist sew-on stone is balanced by the soft Ceramic Heart.

The newest stone shapes include the Graphic Flatback Hotfix crystal and the Graphic No Hotifx. New additions to the sew-in rhinestones include cuts like the Rivoli, XILION, Oval, Navette and Drop Stones. Again, all of these shapes reflecting our love for big cities.

Swarvoski’s new heart shapes bring back the old rock’n’roll vibe often associated with big city life. Their latest design, the Wild Heart Bead, demonstrates this intriguing idea. Tying in the vintage romance inspiration is the Love Story of the Heart Pendant, while a more geometric Rhombus Pendant dares to suggest an update on 40s style.

Be sure to stay tuned when we reveal which new innovations we add to our Swarovski collection. Remember to count on as your go-to place for elegant Swarovski crystals!


Tags: , , ,
Previous Post Next Post


  1. Pingback: More New Swarovski Innovations Fall 2012/Winter 2013

Leave a Reply

Your email address will not be published. Required fields are marked *